Application prospects and problems of paper molded products in electronic product packaging
pulp molding equipment and products, as a new branch industry in the packaging industry, have sprung up in China in recent years. What is the current development status of this "new army"? What is the market prospect of pulp molded products (industrial packaging products) in the packaging application of electronic products? The author conducted research and analysis through visits and investigationsIn recent years, the electronic information industry has become an important pillar industry with the fastest development speed, the largest industrial scale, the most foreign trade exports and the highest benefits among China's industrial sectors, and has won new development opportunities for China's packaging industry
1electronics will be able to obtain completely accurate plug-in force. The experimental products will maintain a good trend and bring new opportunities to the packaging industry.
inspired by the spirit of the 16th CPC National Congress, the Third Plenary Session of the 16th CPC Central Committee and the central economic work conference, the electronic information industry will continue to develop rapidly, harmoniously and healthily. In 2004, the regulation and control target for the development of electronic information industry is: the sales revenue is 230million yuan, an increase of 26%; The total export volume was 140billion US dollars, basically unchanged from the previous year. The rapid development of electronic information industry has led to the rapid growth of packaging materials such as packaging boxes, cushioning pads and pallets, which have injected vitality into packaging production enterprises and stimulated the accelerated development of the packaging industry
2 electronic products should be made into "green packaging"
at the beginning of 2003, the European Union issued two decrees, the directive on scrapped electronic and electrical equipment and the directive on the prohibition of the use of certain hazardous substances in electronic and electrical equipment, which put forward higher environmental protection requirements for the manufacture of electronic and electrical products. Industry insiders believe that the two EU decrees are mainly aimed at raw materials, accessories and packaging of electronic products
2.1 green packaging is a pass
the two decrees issued by the European Union at the beginning of last year will speed up the process of green environmental protection of global electronic products, which is undoubtedly a powerful catalyst for China's electronic products and electronic product packaging to embark on the track of "green environmental protection". Green consumers are in line with the world trend of green consumption, which is conducive to breaking through the international green trade barriers. At the same time, it will play a positive role in reducing the damage rate of goods in the flow, improving the quality of packaged products and the added value of goods
at present, the EU import quota for Chinese household appliances has been unfrozen, and the EU is becoming another important market for China's household appliance exports. However, EU countries have strict restrictions and regulations on packaging materials, accessories and packaging wastes such as wooden pallets, wooden packaging boxes, EPS foamed plastics, adhesives, printing inks, coatings, etc. If you enter the German commodity market, you need to apply for the "green dot" mark for packaging; The packaging of goods entering France needs to apply for the "vertical point" mark, especially don't easily stick the lead, mercury, cadmium, iron oxide skin restricted by the European Union, which will fall into the inclined plane where the wedge block is separated from the fixture, and harmful substances such as hexavalent chromium, polyoxydiphenyl ether, polybrominated biphenyl, etc. will not be wasted
2.2 it is urgent to promote the application of environmental protection packaging materials
from the perspective of improving the image of green environmental protection packaging of electronic products, reducing the cost of waste recycling and recycling, and avoiding green trade barriers, it is urgent to research, develop, produce, promote and apply "green packaging" materials and products. Honeycomb paperboard and pulp molding can save resources and protect the ecological environment, which is in line with the international packaging development trend. In recent years, the packaging office of the Ministry of information industry has held a series of activities such as technical exchanges and lectures, training courses, technical seminars, on-site visits, promotion and application of environmental protection packaging materials such as "pulp molding, honeycomb paperboard" in a multi-form, multi-level and multi-directional way, which undoubtedly played a positive role in promoting the technical improvement, process improvement, promotion and application of environmental protection packaging of electronic products in China. So far, some achievements have been made, such as small and light electronic products and communication products such as mobile machines, fax machines, printers, electronic organs, etc. pulp molded products have been used to replace EPS foamed plastics as buffer materials. Some exported electronic equipment and household appliances use honeycomb paperboard to replace wooden pallets, packaging boxes and EPS foam plastic cushion liners
during the investigation, we learned that the scientific and technological personnel and designers of the "Changhong" Packaging Research Institute have studied hard and learned from others' strengths. They have organized the application of environmental protection materials such as honeycomb paperboard, corrugated paperboard, paper corner guards, pulp molding, and so on. They have gradually formed a green packaging solution for the "Changhong" brand air conditioners, color TVs, rear projectors, audio-visual and other household appliances, and have gradually replaced EPS foamed plastics and wooden pallets, and achieved gratifying results. The use of pulp molding and honeycomb paperboard materials not only reduces the packaging cost (last year, Guangdong Kelong Electric Appliance Co., Ltd. saved more than 6 million yuan in air-conditioning packaging alone, and Sichuan Changhong Co., Ltd. reduced the comprehensive packaging cost by more than 20 million yuan), but also helps to improve the company's brand and image, reduce "white pollution", and open a "green channel" for the export of foreign trade enterprises
second, the problem can not be ignored
through several years of visits, research, promotion and application, the author found that the pulp molding industrial products market is still in a "hibernation" state, and the effect is not good. In particular, the application of electronic products packaging is not as good as honeycomb paperboard in terms of situation and consumption. So far, the application of pulp molded products accounts for only about 2% of the packaging materials consumed by all electronic products. Pulp molded products are only slightly used in the packaging of electronic products and communication products with small volume and light weight, such as mobile machines, fixed machines, fax machines, printers, etc., and have not formed a large-scale and large market suitable for the current market mechanism of electronic products, which is difficult to meet the needs of household electrical products packaging
why? The author believes that at present, the production of pulp molded products is still lack of innovation consciousness, and is in a passive situation of lagging behind in research and development. It is understood that up to now, there is no pulp molding enterprise in China that can produce main products for TV sets, rear projectors, computers, picture tubes and other supporting products. Many home appliance manufacturers have been looking forward to pulp molded packaging products with good quality, reliable performance and appropriate price
problems in the production and operation of pulp molding products:
1 the enterprise is small in scale and insufficient in management, research, development and production.
at present, the vast majority of pulp molding production enterprises are private enterprises, so on the whole, they are still unsatisfactory in some aspects. For example, the scale of the enterprise is small, the technical level is low, the independent innovation ability is weak, and the management level is not high. From the external environment, the financing channels of private enterprises are not smooth, the credit guarantee system and venture capital mechanism are not perfect, and the social intermediary service system is not perfect. For example, some pulp molding enterprises have experienced that due to the above reasons and the lack of funds, there are certain difficulties in the work of scientific research, development, design, production, management, publicity, promotion, sales and other links
2 equipment and supporting molds the production process and technical level of modified high molecular materials in China lags behind the manufacturing technology and process.
in the investigation and research, the author found that at present, the vast majority of pulp molded products still use the traditional wet red making method, and even some wrong original papermaking process methods. Therefore, in the process of pulp molding production, there are common problems of low efficiency, high energy consumption, large consumables and few models. In particular, the mold manufacturing means are backward. Therefore, not only the variety is single and the cost remains high, but also the products often have quality problems, such as thin wall, easy cleaning of products, poor cushioning performance, etc. The drop test of pulp molded products produced at present shows that after the first impact, its cushioning performance is greatly reduced or even basically lost (that is, poor elasticity), and it cannot withstand multiple drops or collisions. Objectively speaking, the existing pulp molded parts can be used as a shallow dish liner for general light-duty products, but as a buffer packaging material for electronic products that completely replaces EPS foamed plastics, it is still a certain distance from the index requirements. At present, the fatal weakness of pulp molded products is that their structural strength and cushioning performance are not as good as EPS foamed plastics. At the same time, it is difficult to produce large-scale, high-depth pulp molding products, which can not meet the packaging needs of a large number of household appliances such as televisions, rear projectors, computers, picture tubes and other electronic products, which restricts the promotion and application of pulp molding and the development of the industry
3 the quality standard of raw materials is too low
at present, there is no national standard issued for pulp molding equipment and products. Some production enterprises do not affect the accuracy. The quality standard of raw materials used in the industry is too low, which directly affects the appearance color and surface quality of products. Some manufacturing enterprises ignore the technical performance and index requirements of products, such as flame retardant, moisture-proof, antistatic, mildew proof, etc., so their products are also difficult to meet the market requirements of small household appliance packaging, such as electronic toys, gifts, etc. For example, some users reported that due to the poor moisture resistance and insufficient strength of pulp molded products, they could not withstand the collision during transportation and needed to be damaged, and even the buffer liner was mildewed, which directly affected the quality of electronic products, which objectively restricted the promotion and application of pulp molded products
4 poor sense of operation and service
price is the guide, quality is the guarantee, and service is the cornerstone, which is the foundation of enterprise management. Some pulp molding production enterprises are eager for success, quick success and instant benefits, and their management level is low. They not only do not pay attention to product quality, exaggerate hype, and shoddy, but also do not pay attention to after-sales service. After the products are sold, problems occur, which cannot be timely helped and solved by users, resulting in some bad consequences and impacts
5 lack of policy guidance
the data shows that at present, there are about 100 pulp molding (industrial packaging products) equipment and product production enterprises in China, and there is a trend of gradually increasing and launching one after another. Moreover, at present, the production and application of pulp molding are mostly spontaneous, without mandatory policies and regulations as a guarantee, and there are no special standards issued by national authoritative departments for relevant technologies, equipment, products, etc, The competent government departments also failed to organize and guide the industry correctly. In particular, the current market economic order is not very standardized, resulting in fierce competition and no rules to follow. Therefore, the industry sometimes appears scattered and chaotic. As the industries blame each other and belittle each other, it is difficult to communicate and exchange, which affects the promotion, application and healthy development of pulp molding. (text/ye Bozhang)
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